{"id":5372,"date":"2018-10-02T12:51:28","date_gmt":"2018-10-02T12:51:28","guid":{"rendered":"https:\/\/www.barcompany.nl\/?p=5372"},"modified":"2022-10-26T08:36:55","modified_gmt":"2022-10-26T06:36:55","slug":"uniqlo-amsterdam-x-bar-company","status":"publish","type":"post","link":"https:\/\/www.barcompany.nl\/en\/blog\/uniqlo-amsterdam-x-bar-company\/","title":{"rendered":"Uniqlo Amsterdam x Bar Company"},"content":{"rendered":"<p>Your prayers have been answered! The Japanese brand Uniqlo has arrived in the Netherlands, and Bar Company helped with the grand opening.<!--more--><\/p>\n<h2>Uniqlo<\/h2>\n<p>The fashion chain Uniqlo is sometimes described as the Japanese H&amp;M, offering a huge range of affordable basics, denim, sportswear and outerwear. Last Friday, Uniqlo opened its first shop in the Netherlands, in Amsterdam. The total retail space of the huge building is 2,040m\u00b2, and there are entrances on both the Rokin and Kalverstraat.<\/p>\n<p><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-7.jpg\"><img decoding=\"async\" class=\"aligncenter wp-image-5373 size-large\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-7-1024x683.jpg\" alt=\"coffee bike\" width=\"640\" height=\"427\"><\/a><\/p>\n<p>Many fashion enthusiasts will be delighted by the opening of the Amsterdam branch, as the label frequently collaborates with designers and celebrities such as Pharrell Williams and, more recently, J.W. Anderson.<\/p>\n<p><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-3-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-5389\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-3-1-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\"><br \/>\n<\/a><\/p>\n<h2>Matcha latte<\/h2>\n<p>As we didn\u2019t want the opening to go unnoticed, we began promoting Uniqlo ten days before the opening. We did this by treating thousands of people to matcha lattes outside the new shop and at other locations around Amsterdam.<a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-6.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-5395\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-6-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\"><\/a><\/p>\n<p>Matcha what? Matcha latte. Matcha is tea made from the first flush of tea leaves. The tea is ground into a bright green powder. By adding frothed milk, you get a matcha latte. So it\u2019s a sort of cappuccino, but without the coffee. These drinks were chosen because matcha, just like Uniqlo, comes from Japan. So it\u2019s an easy connection to make.<\/p>\n<h3>Uniqlo x Bar Company<\/h3>\n<p>Especially for this massive project, we\u2019ve fully branded our coffee cargo bikes with Uniqlo advertising. In addition, the cups were printed with the Uniqlo logo and our 18 baristas wore Uniqlo clothing.<\/p>\n<p><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-1.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-5377\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-1-1024x683.jpg\" alt=\"Printing on coffee mugs with Bar Company\" width=\"640\" height=\"427\"><\/a><\/p>\n<h3>The opening<\/h3>\n<p>The grand opening was a great success. It also generated a lot of publicity, as the opening was covered by several major media outlets. Our baristas had a queue of enthusiastic customers throughout the opening weekend.<\/p>\n<p><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-2.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-5380\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-2-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\"><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-4.jpg\"><img decoding=\"async\" class=\"aligncenter size-large wp-image-5386\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-4-1024x683.jpg\" alt=\"\" width=\"640\" height=\"427\"><\/a><\/p>\n<p><em><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-3-1.jpg\">&nbsp;<\/a><a href=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-5.jpg\"><img decoding=\"async\" class=\"alignright wp-image-5392 size-medium\" src=\"\/wp-content\/uploads\/2018\/10\/Bar-Company-verzorgde-de-koffie-catering-bij-de-opening-van-Uniqlo-5-200x300.jpg\" alt=\"\" width=\"200\" height=\"300\"><\/a><a href=\"\/wp-content\/uploads\/2018\/10\/Uniclo-Bar-Company.jpg\"><img decoding=\"async\" class=\"alignright size-medium wp-image-5402\" src=\"\/wp-content\/uploads\/2018\/10\/Uniclo-Bar-Company-225x300.jpg\" alt=\"Uniqlo Bar Company\" width=\"225\" height=\"300\"><\/a><\/em><\/p>\n<p>Thanks for the brilliant project, Uniqlo.<\/p>\n<p>Would you like one of those brilliant <a href=\"\/en\/koffie\/mobiele-koffiebar-huren\/koffiefiets-huren\/\">hire a coffee bike<\/a>? Or do you already have a bar and just want a <a href=\"\/en\/koffie\/barista-inhuren\/\">hire a barista<\/a>? We\u2019d be happy to help!<\/p>","protected":false},"excerpt":{"rendered":"<p>Your prayers have been answered! The Japanese brand Uniqlo has arrived in the Netherlands, and Bar Company helped with the grand opening.<\/p>","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rank_math_focus_keyword":"","rank_math_title":"Uniqlo huurt een bakfiets met barista's voor hun opening","rank_math_description":"Bekijk de gepersonaliseerde bakfiets die wij voor Uniqlo mochten verzorgen! Met 18 barista's maakten we duizenden Matcha Latte's.","rank_math_rich_snippet":"","rank_math_robots":["index"],"_bc_content_session_id":"","_bc_content_content_hash":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-5372","post","type-post","status-publish","format-standard","hentry","category-blog"],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":"","gform-image-choice-sm":"","gform-image-choice-md":"","gform-image-choice-lg":"","awb_sm":"","awb_md":"","awb_lg":"","awb_xl":""},"post_excerpt_stackable_v2":"<p>Uw gebeden zijn verhoord!&nbsp;Het Japanse Uniqlo is neergestreken in Nederland en Bar Company hielp bij de grand opening. Uniqlo Modeketen Uniqlo wordt weleens omschreven als de Japanse H&amp;M, met een enorm aanbod aan betaalbare basics, denim en sports- en outerwear. Uniqlo opende afgelopen vrijdag haar eerste winkel in Nederland in Amsterdam. De totale winkeloppervlakte van het gigantische pand bedraagt 2.040m\u00b2, en er is een ingang aan zowel het&nbsp;Rokin&nbsp;als aan de&nbsp;Kalverstraat. Menig modelieveling zal zijn hart ophalen met de opening van de vestiging in Amsterdam, daar het label vaak samenwerkingen aan gaat met designers en beroemdheden als&nbsp;Pharrell Williams&nbsp;en recentelijk&nbsp;J.W. Anderson. Matcha&hellip;<\/p>\n","category_list_v2":"<a href=\"https:\/\/www.barcompany.nl\/en\/category\/blog\/\" rel=\"category tag\">Blog<\/a>","author_info_v2":{"name":"Tim","url":"https:\/\/www.barcompany.nl\/en\/author\/tim\/"},"comments_num_v2":"0 comments","acf":[],"_links":{"self":[{"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/posts\/5372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/comments?post=5372"}],"version-history":[{"count":2,"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/posts\/5372\/revisions"}],"predecessor-version":[{"id":23689,"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/posts\/5372\/revisions\/23689"}],"wp:attachment":[{"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/media?parent=5372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/categories?post=5372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.barcompany.nl\/en\/wp-json\/wp\/v2\/tags?post=5372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}