A premium champagne tower for your corporate event event

What a premium champagne tower is doing at a corporate event

A champagne tower is a vertical display of hundreds of filled flutes, arranged on clear glass platters and ready to be picked up from the very first moment. No stacked coupes that might topple over, but a stable, eye-catching display that puts a glass of bubbly straight into your guests’ hands.

At a corporate event, this tower does one thing exceptionally well: it sets the tone for the welcome. A premium champagne tower for your corporate event is ideal for an opening, an anniversary, a product launch, a gala or a trade fair – anywhere where first impressions count.

Here, ‘premium’ means that every detail is just right. The flutes are sparkling, the bubbly is served at the perfect temperature, and the tower is beautifully lit in colours that match your brand. It’s the difference between simply serving a drink and putting on a reception that your guests will be talking about for ages.

We are the pioneers of champagne tower hire in the Netherlands and build our towers in-house, designed specifically for Bar Company. So you’re renting directly from the manufacturer, not through a middleman. This gives us complete control over the materials, the finish and the operation, and gives you the assurance that the premium image really does live up to expectations. If you’d like to explore the whole concept, take a look at what a hire a champagne tower means.

Why the first impression upon arrival makes or breaks your event

You’ve probably seen it before. The venue is ready, the catering’s sorted, and then your guests start trickling in, hang around the cloakroom for a bit, and the tone of the evening hasn’t really taken shape yet. For a casual drinks reception, that’s no big deal. But if you’re inviting business contacts, investors or your most important clients, that very first lull is exactly the wrong way to start.

Hiring a champagne tower for a corporate event solves that problem. Your guests walk in and are immediately handed a glass of bubbly by a well-presented champagne host. No queues, no awkward waiting – just a VIP welcome that shows you’ve taken this seriously. Particularly for an audience from the finance, luxury retail or property sectors, who expect a premium image, the first impression is spot on from the very first second. And that impression immediately reflects positively on your brand.

There’s something else to consider. At a high-profile corporate event, you don’t get a second chance to get it right. Your audience won’t forgive a stacked tower of pastries that’s starting to topple or a disorganised reception. You don’t want to run that risk. With over 2,500 events a year and a review score of 9.3, we know exactly what it takes to make that moment perfect. If you’re planning a larger client event, do also take a look at what a Champagne tower for your company party could mean.

Two models and your brand on the tower

Premium or Grand Tower Deluxe

There’s a suitable tower for every corporate event. The choice depends on the number of guests, the space available at the venue and the look you’re after.

Constant restocking, short queues

The two models differ in size and application:

• Premium champagne tower, 350 flutes, on wheels and mobile, suitable for up to around 500 guests and ideal for smaller events or hard-to-reach venues
• Grand Tower Deluxe, 1,500 flutes, a diameter of 2 metres and over 3 metres high, the largest tower of its kind, built for large, exclusive events

If you’re unsure which one suits your guest numbers and venue, our event advisers will be happy to help you decide. Take a look at the Mobile Premium champagne tower for smaller-scale events or the grand Grand Tower Deluxe Champagne Tower for the large auditoriums.

Even if you have more guests than the tower can hold, everything runs smoothly. Our champagne hosts continuously top up the tower whilst a colleague serves the drinks. This means more people can enjoy the bubbly than there are glasses on the tower, and queues remain short, even with large numbers of guests. For smaller groups, we actually top up the tower with flutes filled with champagne-coloured water, so that it always looks nicely filled.

Your logo at the base of the tower

If you’d like to make the reception part of your strategy, we’ll place your logo or artwork on the base of the tower. A champagne tower featuring your logo turns your opening event or trade fair into a marketing opportunity – exactly what you’re looking for with a product launch or brand activation. Every photo a guest takes by the tower helps carry your brand throughout the evening. Read more about the champagne tower as promotional and marketing event.

You can choose the sparkling wine yourself. In about 90 per cent of cases, we serve our house prosecco, but champagne, cava or a non-alcoholic alternative are just as good. We’d be happy to advise you on the a choice between champagne and prosecco that suits your guests and the occasion.

The champagne hosts and hostesses are included as standard, are smartly dressed, and assemble the tower on site. The individual components fit through a standard doorway, so virtually any business venue is suitable, indoors or outdoors. You simply choose the location; we’ll take care of the set-up, service and dismantling.

Businesses that opened with our champagne tower

Bar Company has been providing premium on-site hospitality for 16 years, with over 2,500 events a year, a review score of 9.3 and more than 10,000 satisfied customers throughout the Netherlands. We built a champagne tower for Moët & Chandon and work for clients such as RAI and Netflix. That’s not marketing – that’s a track record. When it comes to a business reception, you don’t get a second chance to get it right, and that’s exactly the certainty we provide: we always turn up, and everything is just right.