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The signature logo reveal that draws everyone’s attention to your brand pulls

5 mins’ reading time

The barman serves the cocktail with a flash of flame above it. A flash above the glass and half the room turns to look. Guests who were just chatting a moment ago are suddenly standing at the bar. Phones held aloft. You’ve got everyone’s attention!

Add flash paperTake a look at the cocktail bar
Burning flash paper bearing the Bar Company logo next to a cocktail glass containing a red cocktail on a black bar mat

In brief

Why flash paper?

  • Signature logo reveal Your logo is printed on the flash paper. The barman lights it as he serves the drink, and in a flash, your brand is on display to all your guests.
  • This is what your guests are filming for Phones up the moment the barman lights up.
  • Add-on from €1 per cocktail Please include this in your application, and we’ll bring the show along.
  • Also works without alcohol The magic is in the way it’s served, not in the drink itself. He does the same with a mocktail.
A bartender lights some flash paper above a cocktail: a bright flash just as it’s served

One flash and your brand will stick in people’s minds

The barman sets your cocktail down, holds the flash paper with your logo above it and lights it. A bright flame, then it’s gone. Paper made from nitrocellulose It actually burns out in one go rather than gradually.

That’s what makes it a reveal rather than mere decoration. A banner next to the bar stays there all evening, and that’s precisely why nobody even notices it anymore. Your logo appears here the moment your guest picks up their glass.

Your guests will be talking about this. They’ll be filming it too.

A cocktail is a celebratory drink in its own right. Add a bit of fire to it, and it becomes the moment your guests will remember. They’ll see it happen, grab their phones and post it online that very same evening. Moments to capture, without you having to organise a thing.

We’ll bring the show along; you just show us where to go

You can book flash paper as an add-on with the cocktail bar. The bar comes fully equipped: bar unit, shakers, the cocktail and mocktail menu, glassware, ice, fresh garnishes, décor, cocktail signage, transport and full set-up and dismantling. We also supply the bar and menus entirely in your branding, so that your logo isn’t just displayed above the glass but also features on the bar itself.

Three moments when a flame can change everything does

The opening

The first drink sets the tone for your evening. A flame when serving it, and your guests will know straight away that this isn’t going to be your average drinks party.

The toast

Everyone has a glass in their hand and is looking in the same direction. It’s exactly the moment you don’t want to let things go quiet.

The signature cocktail

A cocktail in your colour, with your logo on the foam using cocktail signing. Add a touch of fire and it’ll be the drink your guests are clamouring for.

A Bar Company bartender pours drinks into glasses with lime slices at an outdoor bar, with a colleague and guests in the background

The cocktail bar is the first step. With the add-ons you’ll stand out.

What your guests will talk about tomorrow depends on what you bring to the table.

The bar is set up and your guests have a nice drink in their hands. Then comes the part where you really make a difference. That’s what our add-ons are for: flash paper above the glass, a pineapple flambéed, a glass we infuse with herbs or smoking cocktails with a smoke bubble that your guest pops themselves.

Add flash paper
A smiling barman from Bar Company holds up two cocktail shakers beneath an illuminated cocktail sign
An orange cocktail served in a coupe glass, with the customer’s logo in the foam and half a passion fruit as a garnish
A bartender pours a pink cocktail through a strainer into a coupe glass, with two full glasses beside it
A guest is handed a yellow cocktail, from which a thick cloud of smoke billows out of the glass
Illuminated cocktail letters amongst palm fronds at an evening party
A bartender from Bar Company pours from two bottles at once into a shaker, all the whilst smiling
A guest takes a sip of an orange cocktail with a slice of passion fruit floating on the foam
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16

years’ experience

2.500+

events per year

9,3

customer review

10.000+

Previous customers

Good to know

Frequently Asked questions

What is flash paper?
Paper that burns in a flash as soon as you light it. It is made from nitrocellulose, which means it burns up in one go rather than smouldering away slowly. Here, the bartender uses it over your cocktail just as it is being served.
How do I book flash paper?
As an add-on to the cocktail bar. Please include this in your enquiry, and it will be included in the quote you receive.
How much does flash paper cost?
You can add flash paper to your cocktail bar from just €1 per cocktail. Please specify in your enquiry whether you’d like it for a specific time or for the whole evening; this will be included in the quote you receive.
Does every guest get a flambéed cocktail?
That’s up to you. Usually, you’ll use it for a single moment or a single signature cocktail, as that’s when it stands out the most. If you want to use it all evening, that’s fine too.
What’s the difference between these and smoking cocktails?
Smoking cocktails use a smoke bubble or dry ice, so you see vapour rolling over the rim of the glass and lingering for a moment. Flash paper produces a single bright flash above the glass. You can find both of them side by side at the same bar.
What makes a cocktail bar at an event different from a normal bar?
A cocktail is a celebratory drink, so it immediately sets a festive mood. Our bartenders are party starters rather than connoisseurs: there’s always someone behind the bar who engages with your guests. Over the past sixteen years, we’ve been running over 2,500 events a year, with a 9.3 rating from our customers and more than 10,000 customers who’ve gone before you.
Can the bar be designed in line with our corporate identity?
The bar décor is included in the booking, and with the cocktail-signing service, the bartender will add your logo to the cocktail itself. If you book flash paper as well, the flame will dance across that very same glass.
Does this also work for a non-alcoholic bar?
The magic lies in the presentation, not in the drink itself. Our menu features mocktails alongside cocktails as standard, so your guests who don’t drink get to enjoy exactly the same show.
What’s included with a cocktail bar?
The bar unit, professional shakers, the cocktail and mocktail menu, glassware, ice, fresh garnishes and ingredients, décor, cocktail signage, transport and the complete set-up and dismantling. Our bartenders are personally committed to this.
How soon will I know if it’s possible on my chosen date?
Within 24 hours on working days. Our team will get back to you with a date and suggest a bar that suits your numbers.

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Since 2008 · 9.3/10 on Feedback Company
Flash paper
Flash paper

Ube
Ube

Custom ice blocks
Custom ice blocks

Rik · Events Consultant Not sure which one’s best for you yet?

Rik is happy to brainstorm ideas with you, with no strings attached.

Would you prefer to discuss this in person? Call Rik on 088 20 35 100 or email

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